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Tissue reviews

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Last updated: 25 January 2023


Checked for accuracy by our qualified fact-checkers and verifiers. Find out more about fact-checking at CHOICE.

Tissues are a staple in every household whether it's cold and flu season, hay fever or just your everyday sniffle. 

Our lab test covers all the tissues we could find in national retailers, plus a few more. Our results will tell you which tissues:

  • are the softest
  • are strong and can resist puncturing
  • absorb the most liquid
  • won't tear easily when wet.

We've also partnered with Shop Ethical on this update to show the ratings the Ethical Consumer Group gives to each company.

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Our interactive comparison tool helps you sort by price, and our Recommended list will quickly show you which facial tissues come out on top.

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List of brands we tested in this review.


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    This is the price we paid in October 2022 at the time of testing.

    enter value/s in increments of 1 between 1.3 and 26

    Recommended products

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    Member only

    This test score is for members only. Join now to unlock our expert results.

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    Cost per 100 tissues

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    This is based on the pack size tested. Buying in bulk can help to reduce costs.

    enter value/s in increments of i between 0.58 and 6.48

    Softness score

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    We measure the softness of each tissue. This is a subjective assessment conducted by a panel of four people.

    enter value/s in increments of i between 40 and 90

    Shop Ethical rating

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    Shop Ethical rates the environmental and social impact of the company (not the product) using independent sources. This rating is not included in our total score. N/A means there is no rating for that company.

      Included in this review

      Members-only access
      • Made from recycled paper claim
      • Fragrance-free claim
      • Biodegradable claim
      • Recommended
      • Price
      • Cost per 100 sheets
      • CHOICE Expert Rating
      • Softness score
      • Absorption score
      • Puncture score
      • Wet tear strength score
      • Size of sheets (mm)
      • PEFC Certified
      • Suitable for all toilet systems
      • Bleaching-free (chlorine-free) claim
      • Other claims
      • Country of origin
      • Dermatologically tested claim
      • Shop Ethical rating
      • Pack size tested
      • Ply
      • FSC Certified


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